The Green Room

Let’s think of today as the green room prior to the stage of 2013. The green room is the space in the venue which accommodates the performers before they hit the stage and make their music. This is the room where the set list is made, the show is planned, and the Muse begins to whisper hints and nudge at the musician’s improvisation.

You’ve got a service, product, or idea and now you’re locked in the green room to dwell on its…

• content

• appeal

• connectivity

• engine

• fuel

• form

• fans

• followers

• assets

• market trends

• edges (smooth and rough ones)

• vision

• weakness

• strength

• untapped markets

• craftsmanship

• trade-offs

• vibe

• truths and lies

• purpose

• design

• pace

• taste

• feel

• style

• why

• promise

• hope

• legacy

Ralph Waldo Emerson, once said, “People only see what they are prepared to see.”

Give yourself some time in the green room today for 2013’s benefit.

Success feasts on preparation.